69% of executives rate diversity and inclusion as an important issue (up from 59% in 2014).

In 2017, the proportion of executives who consider inclusion as a top priority has risen 32% from 2014.

These statistics are just a few from Deloitte’s global research, which included 10,400 business and HR leaders across 140 countries. The global surveys were split between large companies (more than 10,000 employees), medium-sized companies (1,000-10,000) and smaller companies (less than 1,000 employees). The resulting 2017 Deloitte Global Human Capital Trends report provides an informed view into the future of work—and what some consider to be the Fourth Industrial Revolution.

One of the nine trends identified is the reality gap between diversity and inclusion (D&I) efforts and results. Today we’ll take a look at that trend, discuss why things need to change and why diversity and inclusion are taking center stage, review the old ways versus the new ways of approaching diversity and inclusion, and lay out steps you can take to shorten the gap.

Snapshot: Diversity and Inclusion Today

Research shows that diverse teams are more innovative, engaged and profitable. But today’s diversity and inclusion needs are more than just profits and productivity. In today’s world, D&I impacts brand, corporate purpose, and performance.

We’ve seen scrutiny of lack of diversity on the news, and now that scrutiny is coming from within the companies themselves. More people are champions of diversity and inclusion, and the Millennials see it as an essential part of corporate culture. This moves beyond building diverse teams, to insuring that everyone has a voice and is heard. The next generation, Gen Z, will be the most diverse to date, and companies will need to make way.

Despite the increased scrutiny, and increased awareness of unconscious and explicit bias, results are appearing too slow. The most popular way to address these issues is training, and while helpful, it appears that making people aware of diversity and inclusion issues is not enough. Organizations must take a larger stroke, by implementing data-driven solutions and increasing transparency. They also need to immerse executives in the world of discrimination and bias so that they can truly understand how they affect decision-making, talent decisions, and business outcomes. As Deloitte says, “A set of ‘new rules’ is being written that will demand a new focus on experiential learning, process change, data-driven tools, transparency, and accountability.”

The era of HR filling a quota to meet diversity goals is over. Ownership of diversity and inclusion efforts now fall into the laps of leadership, with senior leaders holding leaders at all levels accountable to make concrete, measurable progress with diversity and inclusion efforts. Why the shift?

Five Reasons Diversity and Inclusion Are Taking Center Stage

1. The Global Political Environment

Employee sensitivity is up due to immigration challenges, nationalism, and fear of terrorism appearing frequently in the press. Employees are personally concerned with these issues and want their employers to offer perspective. In this way, D&I now touches issues of employee engagement, human rights and social justice.

2. Organizations are Becoming Global Entities

As large organizations increasingly define themselves as global entities, religious, gender, generational and other types diversity issues become a greater reality.

3. Diverse and Inclusive Teams Outperform Their Peers

There are many studies showing the benefits of diverse teams and inclusive cultures. Deloitte reports, “Companies with inclusive talent practices in hiring, promotion, development, leadership, and team management generate up to 30% higher revenue per employee and greater profitability than their competitors.”

4. Gender Pay Equity in the Spotlight

Gender pay disparity is increasingly in the public eye. Companies and even government administrations are taking the necessary steps to make improvements. For example, Salesforce analyzed 17,000 employee salaries and identified a gender pay gap; they then spent roughly $3 million to even it out. On a governmental level, Canada’s Justin Trudeau appointed a gender equal-pay cabinet in 2015.

5. Baby Boomers Staying in the Workforce Longer

Career trajectories have changed due to Baby Boomers remaining in the workforce longer. That delay in retirement means a workforce with generational diversity like we’ve never seen before.

As you can see, the shift in how diversity and inclusion is approached needs to expand. It’s helpful to look at Deloitte’s following table which how D&I was approached in the past, versus how it needs to be approached now.